The Better Option: Proxima Analytics Over Google Analytics
As a business owner, a creator or someone consider privacy, it's important to consider the true cost of using a platform like Google Analytics. While the software itself is free, the price you pay is the data you provide to Google. Not only do they have access to your website visitors' browsing data, but they also use that data for their own purposes as a profit-driven advertising company.
With the sunsetting of Universal Analytics in 2023, now is the time to consider alternative analytics platforms that prioritize privacy and data control. Proxima Analytics offers a lightweight, privacy-focused solution that allows you to track the essential metrics without sacrificing the security of your visitors' data. Plus, with a range of integrations and a user-friendly interface, Proxima makes it easy to understand and act on your website data.
Protect Your Visitors' Privacy with Proxima Analytics
Have you ever considered the extent to which Google collects data about you through their various services? It might be surprising to learn that this data can actually be legally demanded by attorneys and used in civil cases. In fact, in the first half of 2020 alone, Google received around 40,000 requests for user information from law enforcement agencies in the United States - over 15,500 of which were subpoenas - according to Google's annual transparency report.
Proxima Analytics, on the other hand, takes a different approach to data collection. Rather than tracking individual browsing habits, we prefer to track data in aggregate. This means that if authorities or lawyers request information about a website and its users, there's nothing we can provide to identify specific people. Proxima ensures that privacy is the foundation of everything we do, and we go to great lengths to protect the privacy of your website visitors and customers.
But Proxima isn't just concerned with privacy - we also prioritize ethics. Unlike Google, we don't sell data to advertisers or Big Tech. In fact, we don't even know who visits our customers' websites - all we know are popular pages, popular referrers, and a few other non-identifiable data points. We don't have investors or venture capital firms backing us, so we're able to focus on doing business the right way.
By switching to Proxima Analytics, you'll be giving your visitors and customers the privacy they deserve. And let's be real - wouldn't you like the same treatment from the websites you visit? Proxima is a simple and easy-to-use web analytics tool that provides all the information you need to evaluate your website traffic without violating digital privacy.
Proxima Analytics: An Ethical Alternative to Google Analytics
Are you tired of using Google Analytics and all of the data it collects about your visitors? Proxima Analytics is here to help! We offer a simple and privacy-friendly alternative to Google Analytics, with all of the features you need to track your website's traffic and performance. Here are just a few of the benefits of using Proxima Analytics:
- Easy-to-read dashboard: All of your data is displayed in a clear and concise dashboard, so you can easily track your website's performance.
- Independently owned and customer-driven: We're not backed by investors or venture capital firms, so we can focus on providing the best service for our customers.
- Privacy-friendly: Our embed code doesn't invade the privacy of your website visitors, so you can feel good about using our service.
- No data-selling: We charge for our product, so we don't need to sell your data or information to advertisers.
- You own the data: With Proxima Analytics, you have unlimited data retention and complete control over your data.
- Fully GDPR compliant: We take data privacy seriously, so you don't have to worry about any GDPR, CCPA, or PECR notices.
We provide a detailed comparison of Proxima vs Google Analytics, so you can see all of the benefits for yourself.